
SEO Tips
Content, Content, And Content: Based on your search engine optimization
The search engine spiders need something to read. Our most important tip: Make sure you will find that both the spider and visitors a wealth of relevant information on your site. This sounds trivial, but the more fresh and informative text on one side, the higher will be the location of this page in search engines, the more often you update your pages, the more often comes “by the search engine” … which in turn is good if changes quickly on the sides (he) should be included in the search engine.
Keywords (keywords) must appear in the title
Again: Your keywords must appear in the title! The title “Welcome to John Chow, master SEO in US for all kinds of blogs” search engine-technology brings little except, perhaps, hit on the front pages when someone searches in Google for “Welcome to John Chow”!
Many search engines weight the title of a page especially strong, because (he actually) the summary of the contents of this HTML page is. Therefore, this point for good search engine optimization is extremely important. Longer than 80 characters, the title should not be even shorter tracks are even almost always better. Keep in mind that the title of your page appear in the results and findings “raise users’ will. You alone choose if only a descriptive (specific) title, “Your offer” describes as accurately as possible, so that it also encourages potential visitors to click on your search hits. Put your main keyword in there, more than twice. Make the most important keyword at the beginning of the title.
High keyword density (2-5%)
When a text has 100 words, and the term “keyword” is in it four times before, has the keyword “keyword” is a keyword density of 4%. Meaningful keyword density is 2 to 6%, depending on the search engine. Higher keyword densities read quite tough, because that keyword simply far too often (and at the wrong context) is used.
In the previous paragraph, the term “keyword” for example, the keyword density of 12.1%, which comes in 58 words “keyword” 7, has once before. That may be for search engines spiders might still be “delicious” … regular attendees of such tricks are more likely to be irritated and later with a click of your competition. So do not overdo it! Share your keywords important always to the beginning of a section and / or a page. Words that are at the beginning of a text, are indeed more important than the content usually come in the middle of the text.
Each side only for about 2-3 keywords to optimize
From the keyword density is that each side (only for a few key words maximum 3) will be optimized. For some disputed terms must also be had by 5 keywords. If you try to fit too many keywords in a single page, suffers from the new (additional) text, the keyword density of existing keywords. They have to add new records … and even increasing the total number of words, what (the percentages so the recent historical keyword density) again reduced. Also, do not fit 5 different keywords in the title … But there must be pure! Put the important keywords in the text several times to the beginning of your page.
Very important: Think of each page on your website as a separate individual unit, which will also be optimized independently!
Keywords should appear in the URL
The URL is the full “address” of your (single) page on the Internet. In that address your most important keyword should be included. This page is therefore also “search engine optimization tips. If there already are, fortunately, some of your pages in search results, you must be with the renaming of the (new) bases very carefully, so that clicks will not run on the search results after a revision of “irrelevant”. Make sure that when the old base is no longer found (state 404), carried out at least a redirect to the home page of your website.
Keywords in
With various HTML commands like
Links from other sites to collect “” / Link Popularity / Catalogs / Directories
If someone links to your page, it almost makes a recommendation. It seems interesting content on your home to give. The more your pages recommend other sites “- ie link to it – seems more relevant to your website. They collect links from other sites. Ask other webmasters for a link to your homepage.
Enter your home in large manually maintained Web catalogs like www.dmoz.de and you also browse the many smaller industry-specific catalogs, which is worth a link on your site. This is important not only in terms of search engine optimization, but from there are often very specific and specialized visitors. External links are a very important component of your search engine optimization. If the topic is your site such as Internet marketing, it is very positive if the description “the link as anchor text is given on the way.” So do not just link the Agency only to the domain name (www.gandke.de), but only as: Internet Marketing Adwords.
In pictures using the text
For graphics / images alternative text can be entered if surfers have turned off in your browser graphic. Use this
A little flash, graphics (or frames) only text will be found!
Avoid bells and whistles such as Flash movies or pure wriggling graphic sites like the plague! Few search engines can use it to start something. Search engines need text, because only text can be indexed. They do not deliver the text, the search engine can do with your website and you are only a little in the hit lists virtually non-existent!
Frames (or better “a frame”) are not as “evil” as is often claimed. If you use frames, the majority of search engines, however, the problem is that (the main page, therefore the frame) is seldom relevant information includes, but “only” used for navigation. This is indeed very easy to use one hand, as seen in frames pages, the menus are always in the browser, which contains the other hand, the “Home” so unfortunately, no original content. Additional link in this case, the area of Main
META tags almost meaningless, but…
In the header of HTML pages are so-called meta-tags (such as description, keywords, etc.) that help you tell the search engines which keywords are important to your page. This META TAGS are now virtually meaningless for the major search engines. They only interested in what to read for everyone on your side and is not sure what the HTML developer determines what his opinion would be important.
As in many search engines but the “Description” is displayed in the results list, if you’re searching for is occurring, you should brief summary of each page anyway (crispy and “promote sales” formulated as a classified register). Then put even your most important keywords in the META TAGS … and you are sure gone to number. With your most important keywords “are not meant the way, all 1,000 of your entire site, but only to describe three or four, this single page!
Search engine spamming your domain means exclusion from the index
If you try to fool search engines with tricks whispered behind their hands “, which falls mostly negative effect on you very quickly and your site back.”Super secret tricks of search engine optimization” as …
* Dozens of times (such as keywords with white lettering on a white background, i.e. invisible content)
* Cloaking (specific only for the search engine visible pages)
* Doorway pages (doorway pages), highly optimized for search engines, but regular surfers see only gibberish
* Link farms, which each successive pass cheerfully link to Pagerank
* etc….
Search engines also know and make every effort to discover these tricks (search engine spam) to reduce or eliminate altogether. Are you so caught (or peach on competitors), your website will be punished or demoted, and even comes to the “black list”. So that you are on the Internet rectal invisible. The search engine optimization backfired.
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